2021 marked a shift: MCFI became Ingenia. A name that reflects ingenuity and forward momentum. With it came the need for a bold, unified brand with a sharp perspective.
The brief was clear: this wasn’t a facelift. It was a repositioning. A clear departure from the past, built to align every touchpoint and sub-brand under a single, focused identity.
From logo design to launch, we partnered closely with their team across every channel, web, print, social, each touchpoint reflecting a sharper brand, developed over years of close collaboration.
Four years later, the brand is still going strong. A clear voice. A unified face. And a purpose that carries across everything they build.
